25+ Free SEO Tools List

Hundreds of SEO tools are available out there. They are important for SEO experts and internet marketers. Nonetheless, most of the popular ones are part of premium packages that can burn a hole in your budget. These premium tools are valuable in SEO optimization services when you need advanced functions, higher limits, on-class support, or stored data. But, for more than 70% of other tasks, free tools can often do the job of SEO services.

This being said, we have made a list of 25+ free SEO tools. Focus on the one that is most useful to add to your toolbox.

Free Analytics SEO Tools

Sr. No.ToolsTheir Usage
1Bing Webmaster ToolsWhile Google Webmaster Tools have earned immense popularity, don’t forget that Bing Webmaster is packed with a full suite of website and search analytics. Especially useful for keyword reports, keyword research, and crawling data.
2Data StudioDo you want to merge data from different sources (from Search Console and Google Analytics), visualize, and share it? Data Studio is for you. This is Google’s comfort zone. Build all SEO tasks and dashboards for free.
3Enhanced Google Analytics AnnotationsThis is a highly-recommended Google Chrome plugin for analytics and SEO practitioners that work on global businesses. It overlays additional data on top of your analytics, so you can easily send screenshots to clients to show exactly how outside forces affected traffic.
4Google Analytics (GA)Google Analytics is the most widely-used web analytics tool available for free. It is robust and plays well with other Google products, such as Optimize, Search Console, and Data Studio.
5Search ConsoleAmong the most useful free SEO tool on this list! Modern SEO services without access to the data inside Google’s Search Console are hard. Search Console is the most trusted platform to get information about how Google crawls and ranks your site. It is the only place to get reliable keyword data. Search Console is the most reliable place to get information about how Google crawls and ranks your site.
6Keyword HeroKeyword Hero solves the problem of missing keyword data with lots of advanced math and machine learning. It’s ideal for those struggling to match keywords with conversion and other on-site metrics. The data provided by the tool can be a very useful step in the right direction. Available for free up to 2000 sessions/month.
7MozCastMozCast is the go-to algorithm tracker in case of any big updates. It is also helpful when it comes to SERP tracking features. It shows the prominence of such features as ads and knowledge panels.

Free SEO Keyword Research Tool

Sr. No.ToolsUsage
1Answer The PublicA great platform to grow with organic keywords. This is your go-to tool, especially if you want to generate a massive list of questions from any keywords. With the tool, you can answer people’s questions as closely as possible.
2Keyword PlannerKeyword Planner by Google is useful for those who buy Google ads, but it still gives a wealth of information important for SEO keyword planning. This tool uses Google’s own data and is equipped with functions like country filtering.
3Keyword ExplorerFind the Best Keywords for Your SEO Service Strategy Today. The tool delivers 500 million keyword suggestions, all the most accurate volume ranges in the industry. You can find the Most Valuable Keywords for Your Website, see Competition and Volume Metrics. Use it to measure keyword Rankings, conduct SERP Analysis, and Link Profile Analysis.
4Keyword SurferAmong the popular community-based recommendations is Keyword Surfer or free. Add this as your Chrome extension to discover keyword search volume in Google search results. WMS Everywhere is another Chrome extension to offer search volume, cost-per-click, and keyword suggestions.
5UbersuggestUbersuggest by Neil Patel not only suggests keywords but also helps you with a lot of extended SEO capabilities, like top competitor pages and basic link metrics.

Best Website Audit Tools

Sr. No.ToolsUsage
1Link Redirect TraceIt’s a chrome extension available for free. It’s an all-in-one redirect path analyzer. The extension helps marketers by revealing information about rel-canonicals, HTTP headers, robots.txt, and basic link metrics from LinkResearchTools. The “Save Screenshot” feature is super useful.
2.Beam Us UpDo you need a free, desktop crawler? Choose Beam Us Up. Though it does not have as many features as Screaming Frog, it does offer 100 percent free crawling with no limits. Windows only./td>
3Redirect PathThe HTTP Header & Redirect Checker for SEO, is a free Google Chrome extension that can be used to quickly check the individual redirect path of a URL. If you ever wonder where a particular link goes, then, the URL Redirect Checker is for you as it follows the path of the URL.
4Screaming FrogUse this desktop-based crawler to carry the extremely in-depth analysis of website SEO elements. The free version allows for up to 500 URLs per crawl.
5.SEOlyzerA log analysis tool with some cool features like real-time analysis and page categorization. Use it to visualize and analyze your site’s log activity for SEO purposes, in real-time.

Best Link Audit & Analysis Tools

Sr. No.ToolsUsage
1Link ExplorerLink explorer is the highest-accuracy link index and the most accurate DA and backlink checker. Use it to discover backlinks for any website.
2AhrefsOne of the most popular Backlink Checkers to help marketers by showing them links, anchors, linking domains, and the best pages of a domain.
3Majestic SEOAmong the most trusted SEO backlink checkers & link-building toolsets. Use it to perform backlink profile analysis and link databases.
4Backlink CheckerAnother free backlink checker in the list of SEO tools. Its free version has several limitations. You can check 100 links. Handy for those quick link checks, or if the SEO budget is tight.
5Link ReporterThe tool can be used to know the number of links on a page and to separate internal, external, and nofollow links.

Best Local SEO Audit & Analysis Tools

Sr. No.ToolsUsage
1Google Business ProfileGet listed on Google. Get your business on Google for free. Create your Business Profile, and manage an existing profile on Search and Maps; Add hours, photos, etc.
2Geo Sitemap GeneratorCreate your geo sitemap and KML files (Keyhole Markup Language format to display geographic data) and upload them to Google for FREE! It is useful for local SEO.
3Local Business Schema (NAPLocal business schema.org markup generator
4Local Search Results CheckerA reliable tool for those who are serious about local search. It helps figure out rankings from any location.
5Moz Local Online Presence ToolA handy tool to promptly find out how your business appears across the web in the major data aggregators that Google uses to rank local search results.

For learn more hire Best SEO Expert in India, a Best SEO Expert in Mumbai.

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